Press kit

Secret World App
The Opportunity Map

Earn it. Make it. Save it. Everything a reporter needs about Secret World, on one page.

About Secret World

Secret World is the opportunity map. Open the app and see the money moving near you, live: small paid tasks you can do today, pop-ups run by people from the block, and deals from local shops.

Google Maps shows permanent businesses. Secret World shows what's happening right now: temporary sellers, pop-ups, side hustles, creators and tasks. Task means earn it. Pop-up means make it. A shop deal means save it.

The app is free for people, and Secret World takes 0% of what anyone earns. Every job goes on your record, and that record is yours. Secret World started in New York City and is run by Fastbuck LLC.

Fast facts

Name
Secret World app
What it is
A live map of tasks, pop-ups and local deals
Company
Fastbuck LLC
Based in
New York City, where it started
Founder
Kaixiong Zhang
Price for people
Free to join, free to post
Cut of earnings
0%. The money is between the two people.
For shops
$199 a month flat, 0% commission
Get it
App Store
Website
secretworld.ai

Story ideas

The founder

He stopped going to class at 14. Then he built a map for hustlers.

Kaixiong Zhang stopped going to class at 14 and never finished high school. He has been making money on the street ever since. Nobody was going to hand him a shot, so he built the app he wished he'd had: a map of every way to make money on your block.

The city

The economy Google Maps can't see

Canal Street to Bushwick, New York runs on commerce without a storefront: the guy selling plates from his kitchen, the braider on the boardwalk, the kid cleaning sneakers on his stoop. Most of it lives on Instagram and is hard to find. Secret World puts it on one map.

The debate

Texas and Florida legalized the home business. Why not New York?

Other states have opened the door for people to cook and sell from home. New Yorkers already do it, quietly. Secret World talks to the people doing it and asks why the city still makes it so hard.

Founder

Kaixiong Zhang, founder

Kaixiong Zhang is a New York founder who has been hustling since he was 14. He never finished high school and learned business on the street, buying, selling and finding work wherever it was. He started Secret World to give everyday hustlers, pop-ups and creators a way to be found, and to show that the people making money without a storefront are a real economy.

As long as you have an account, you'll grow money somehow. By saving it, earning it or making it.Kaixiong Zhang, founder of Secret World

App screens

The Secret World map with tasks, pop-ups and shops near you
The map
A paid task on the map
A paid task
A group pop-up and what they offer
A group pop-up
Creators near you
Creators
Your record, built from every job
Your record
Download app screens (.zip)

Full size PNGs, free to use in coverage of Secret World.

Logos

Secret World logo on white Secret World logo on dark green
Download all logos (.zip)

PNG and SVG, light and dark versions, plus the globe icon. Please don't stretch, recolor or redraw the logo. Write the name as “Secret World” or “Secret World app”.

Press releases

Press contact

Press and interviews

press@secretworld.ai

Interviews, app demos and introductions to the people on the map. Happy to meet in person anywhere in New York.